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  Carson Street Master Plan Community Meetings
 
Summary of Previous Workshops:
    3rd (and Final) Community Workshop: Carson Street Mixed-Use District Master Plan  
    2nd Community Workshop: Carson Street Mixed-Use District Master Plan  
1st Community Workshop: Carson Street Mixed-Use District Master Plan

    3rd (and Final) Community Workshop: Carson Street Mixed-Use District Master Plan  
    The 3rd and final workshop was held on Wednesday, November 10, 2004 from 6pm - 9pm. This workshop was held in the Carson Community Center located at 801 E. Carson Street, Carson, CA.  
    The Third Community workshop was attended by about 80 participants from the Carson community. The Honorable Jim Dear, Mayor of Carson welcomed the participants. Sheri Repp-Loadsman, Carson Planning Manager outlined the project status, and introduced the city staff and consultant team to workshop attendees. The design team began their presentation with a summary of results from the second community workshop held on March 25, 2004. The presentation also focused on the general criteria for implementation of public improvements as well as private development options. This included a discussion of Circulation Strategy as well as Public Art.  
    Participants had the opportunity to indicate preferences in both Public Improvements and Private Development. Immediately following the first half of the presentation, the design team held a question and answer session, where audience members raised questions to clarify streetscape issues outlined in the presentation. A similar opportunity was also available at the end of the presentation regarding private development options. Workshop participants completed a four-page questionnaire indicating their preferences on the implementation strategy of the Master Plan. They also had opportunities to complete comment cards to provide their opinion of the workshop process itself.  
       
    Participant preferences are summarized below.  
    Streetscape / Landscape  
    Streetscape Improvements: Streetlights, Street Trees and Enhanced Crosswalks were identified as the top three preferred improvements once sidewalks had been widened in appropriate locations.
Street Trees: The Chinese Flame was identified as the most preferred street tree by more than a third of the participants. The Pink Cedar and the London Plane Tree were also preferred as alternatives by at least a quarter of other participants. More than a third preferred the same shade tree along the entire street.
Gateways Trees: Palm trees were preferred at the East and West Gateway Districts with more than 27% preferring the Date Palm to other alternatives.
Street Lights: Historical street lights (fourth option in questionnaire) were preferred over the others.
Cross-Walks: The Duratherm crosswalk option was preferred by almost 40% of participants. Enhanced crosswalks were preferred at all intersections rather than at major intersections only.
 
 
    Environmental Graphics  
    Sign Family: Sign Family 1 (with gentle curve) was the preferred choice.
Environmental Graphics: More than 80% of the participants supported the implementation of Environmental Graphics on Carson Street and Citywide.
Public Art: More than 80% of the participants supported the implementation of Public Art on Carson Street and more than 60% preferred the implementation Citywide.
 
 
    Development Strategy  
    Residential First: More than four-fifths of participants supported the prioritization strategy of implementing residential development first.
Main Street: More than 80 % of participants supported the creation of a “Main Street” environment as well as the use of public funds to support this effort.
Commercial Rehabilitation Program: Participants agreed that the Commercial Rehabilitation Program can create a positive image along the Carson Street corridor and that they would recommend that business owners participate in the program.
Design Guidelines: Participants agreed that the enforcement of Design Guidelines would support the creation of a “Main Street” environment.
 
 
    Phasing / Implementation  
    Proposed Phasing: More than four-fifths indicated that they agreed with the proposed phasing as presented at the workshop.
Boulevard Residential District: Almost a quarter of the participants indicated that the Boulevard Residential District should be implemented in the first phase.
Downtown / East Gateway: The Downtown District and the East Gateway were equally considered as the next districts to be implemented by about a fifth of the participants.
Community Shopping District / West Gateway: The Community Shopping District and West Gateway were equally considered as the final two districts to be implemented.
Short-Term: In order of priority, commercial rehabilitation and streetscape improvements were identified as those that should be implemented immediately in the short-term
Intermediate-Term: Residential development and environmental graphics were considered as those that should be phased in over the intermediate term.
Long Term: The development of downtown is one that was considered as a long-term investment.
 
 
    Click here to view the Development Strategies with community preference survey.  Caution, this is a VERY large file (PDF format, 9 MB)!  
    Click Here for Workshop Questionnaire and results.  (PDF format, 1 MB)  
       
   
 
    2nd Community Workshop: Carson Street Mixed-Use District Master Plan  
    The design team began the presentation with a summary of results from the first community workshop held on October 16, 2003. The team went on to make a 45-minute powerpoint presentation describing issues and proposals that workshop participants would be asked to state preferences on. Topics discussed included: development strategies, market economics, architectural proposals for Redevelopment Agency owned demonstration sites, landscaping in the public right of way, environmental graphics and signage programs, circulation implications and impacts to existing utilities.  
    Following the presentation, the design team opened the floor to a question and answer session, where the audience asked direct questions to clarify issues raised in the presentation.  
    Immediately after the question and answer period, workshop participants took about 30 minutes to visit five information stations. At each station, they viewed presentation boards and asked questions of the design team, in order to evaluate the numerous topics and indicate a preference for proposals that they would like to see developed further in the next workshop.  
    The design team then reviewed and recapped the results of the preference survey and briefly discussed the apparent voting.  
    After the recap, Studio One Eleven (consultant to the City of Carson) discussed points to be addressed in the next workshop and future steps in the process.  
       
    Concept & Visualization:  
    Residents all seemed to be in favor of the overall conceptual vision for the 5 districts as well as the streetscape improvements.
Everyone seemed to understand and agree with the need to increase the population density along Carson Street in order to raise the spending capacity to a necessary level that will attract commercial development (housing first).
Even with desired need for additional housing density, residents still expressed a desire for more retail, restaurants and a movie
 
 
    Development Strategies:  
    Residents seemed to be in favor of implementing a façade revitalization program for the existing businesses.
Residents preferred incremental development along the corridor rather than all at once.
 
 
    Click here to view the Development Strategies with community preference survey.  Caution, this is a VERY large file (PDF format, 9 MB)!  
       
   
 
1st Community Workshop: Carson Street Mixed-Use District Master Plan
    The workshop, held on October 15, 2003, was attended by over 200 members of the community. There were two components of the workshop: an informational presentation of the project to date, and a forum for participants to discuss the Carson Street Master Plan, exchange ideas, and provide input to City representatives and the design team. The consultant team presented a brief overview of the project, focusing on the concepts and ideas for the Carson Street Corridor published in Carson Street Conceptual Visualization (CSCV), adopted by the City Council in 2003. Participants then broke up into groups of about 10 individuals. The groups were asked to respond to the concepts outlined in the CSCV and share any additional ideas about the proposed Master Plan. Each of the 13 groups or “teams” provided input on the following categories: Existing opportunities and challenges along Carson Street; the Conceptual Vision Statement and Implementation Strategy of the Master Plan; and comment on specific proposals outlined in the Carson Street Conceptual Vision. The following is an executive summary of the participant input:  
    District Concept  
    Workshop participants generally approved of the District Concept, which proposes the creation of five distinct segments or “districts” along the Carson Street corridor.
Some participants expressed concern about the status of existing land uses that are incompatible with those identified in the proposed master plan mixed-use district. Specifically, a few participants were resistant to relocating their businesses.
The design team clarified that the intent of the District Concept is primarily for use as an organizational tool and is not meant to revise current zoning and land use ordinances within the general plan.
 
 
    Housing  
    The need to provide for more market rate housing was identified by workshop participants.
There was general agreement on the desire to develop of a variety of housing types, including for-rent senior and workforce housing units, as well as for-sale and upscale housing at urban densities.
Some residents expressed resistance to the relocation of mobile home parks.
 
 
    Retail  
    Participants preferred lifestyle oriented retail such as bookstores and coffee shops.
Desirable stores specifically identified included Trader Joe’s, Pier One and Bristol Farms.
 
 
    Restaurants  
      Participants expressed overwhelming preference for family style, sit-down restaurants, and discouraged further development of drive through and other fast food restaurants.
Claim Jumper, Red Lobster, Marie-Calendar and Chilis were specifically identified as the preferred restaurants of choice.
Participants also generally agreed on the preference for including a variety of ethnic food restaurants.
 
 
    Recreation  
    Participants expressed a desire for the creation of recreational opportunities for children and youth.
Stated preferences included the expansion of the existing library, developing bowling alleys, skating rinks, bookshops, jazz bars, teen centers, and movie theaters (if feasible).
 
 
    Traffic and Parking  
    Participants were concerned about the lack of parking in certain areas.
Participants generally requested additional traffic analysis to mitigate future traffic growth, its impact on the Carson Street corridor, and nearby streets.
 
 
    Streetscape Improvements  
    Participants preferred lush landscaping; and identified the creation of city gateways as a first priority.
Participants recommended extending landscape improvements to the intersecting streets that connect to the Carson Street corridor.
Desirable streetscape elements were identified. These included wider sidewalks, ornamental streetlights, safer crosswalks, medians, signage, more pedestrian safety lighting and the incorporation of public art.
 
 
    For more information, see workshop comments.